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Taking the BRE Pulse

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Blog 5-15-18In the recent article Annual ‘Take the Pulse’ business survey underway, the Chester County Economic Development Council promoted the launch of its business retention and expansion survey.  The CCEDC COO noted that “This annual survey is a tool we use to identify emerging trends and issues in our local economy. Coupled with other outreach programs like Engage! and our industry partnerships, we feel like we can really be proactive in addressing the needs of Chester County businesses.”

While the CCEDC is a somewhat large-scale economic development organization, conducting such surveys isn’t something that requires unlimited resources or time. It requires three (3) primary characteristics:

  • First, relationships with businesses that have been developed over time and will result in those companies being open to sharing their perspectives and plans.
  • Second, BRE representatives having an understanding of the link between community economic development goals and how research can help to foster broad-based strategies as well as business-specific Retention and Growth efforts.
  • Finally, a well-designed BRE survey that gives you the key attributes to prioritize those big picture initiatives and also uncover risks and opportunities with existing businesses.

For business retention and expansion programs that have limited resources, keep in mind the vital role that research plays in your efforts to retain and grow jobs with existing businesses. Work to  become systematic about acquiring the kind of intelligence that could help your community grow.

Interested in BRE Services?  Check out:  http://cssamerica.com/government/bre-news-research-services-brebuzz/ 


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